One of the essential steps to access the WhatsApp business platform  is verifying your Facebook Business Manager account. Verification confirms to Meta that your business is legitimate, helping you unlock advanced features and integrations.

In this article, we will guide you through the steps and required documentation for Facebook Business Manager account verification.

What is Facebook Business Manager Verification?

Business Manager Verification is the process by which Meta (formerly Facebook) confirms that your business is a legally registered entity, that you’re authorised to represent it, and that your business information (name, address, website) aligns with official records.

This FB Business Manager verification process ensures Meta can confidently validate your organisation’s identity. When you verify your business in Meta Business Manager, you unlock additional features, such as eligibility to apply for the WhatsApp Business Platform, strengthen trust in your account, and reduce the risk of unexpected disruptions or restrictions.

Why Should You Verify Your Business Manager Account?

Verifying your Business Manager account comes with several important advantages:

• Access to the WhatsApp Business Platform and API integrations — a must-have for agencies, SaaS platforms, and large businesses handling customer communication at scale.

• Increased trust and credibility — Meta is far less likely to flag or restrict a verified account, which means fewer disruptions to your operations.

• Unlocking advanced Meta features — including higher ad spending limits, the ability to manage multiple assets, and better overall account stability.

• A critical step for WhatsApp Business Platform approval — Meta requires a verified Business Manager before it will grant access to WhatsApp APIs. This is why anyone seeking WhatsApp Business Platform approval must complete verification first.

• Essential for API onboarding — If you’re an agency or provider wondering how to get approved for WhatsApp Business API via Facebook, this verification is the first mandatory checkpoint.

In short, if you plan to work with the WhatsApp Business Platform, especially at scale, completing Business Manager verification is not optional, it’s foundational.

Legal Documents Required for Facebook Business Manager Verification

Before you begin the verification process, make sure you have the correct Facebook Business Manager verification documents ready. Using accurate, matching, and up-to-date information helps avoid rejections and speeds up approval.

Below is a clear breakdown of what documents you need to verify your Facebook Business Manager account and how to prepare them.

Primary Documentation

Meta requires official documents that confirm your legal business name and registered address. You only need one document from each category, but providing the strongest, clearest option increases approval chances.

Accepted Business Registration Documents

• Certificate of Incorporation / Business Registration Certificate

• GST / VAT / Tax Registration Certificate

• Business Licence or Trade Licence

• Partnership Deed (if applicable)

Important:
The name must match exactly the name you enter in Business Manager — even small differences can trigger rejection.

Accepted Proof of Business Address

• Utility Bill (electricity, water, internet — dated within 3–6 months)

• Bank Statement showing business name & address

• Government-issued letter containing your registered business address

Note: Meta does not accept personal bills of any kind. Only official business-issued bills or bank statements are valid.

Business Website & Email Requirements

In addition to legal documents, you must prove your business has a functioning online presence.

Website Requirements

Your website must:

• Be live and publicly accessible

• Display your legal business name (preferably in the footer or About page)

• Match the business activities you claim

• Be connected to the domain you verify in Business Manager (if applicable)

If your business name is missing from the website, Meta typically rejects the submission.

Business Email Requirements

Meta strongly prefers:

• A domain-based email (e.g., [email protected]), not Gmail/Outlook/Yahoo

• Your business email domain should match your website domain

• You must be able to receive the verification code sent to this email

A quick overview:

Step-by-Step Guide to Facebook Business Manager Verification

Here’s how to apply for Facebook Business Manager verification for the WhatsApp Business Platform. These steps reflect the latest 2025 Meta interface, including the updated Security Centre layout and Start Verification flow.

1. Go to Facebook Business Manager

Click here to redirect to the Facebook Business Manager Page.

This will open a new tab on your Facebook Business Account.

2. Choose a Facebook Business Manager Account

If you already have a Facebook Business Manager account, select the one you wish to verify for WhatsApp business platform access. If you don’t have an account yet, click here.

Note: If you have only one Business Manager account, it will automatically open your business settings

3. Create a Facebook Business Manager Account (if not already created)

If you already have a Facebook business account, select it. If you don’t, you can create one by clicking here.

4. Go to Security Centre

From Facebook Business Settings, choose the ‘Security Center’ Page.
Refer to the image to know its location.

5. Click the ‘Start Verification’ Button

In the Security Center, look for the “Start Verification” button and click on it. This will initiate the verification process for your business information.

6. Click Get Started

Next, click & press ‘Get started‘ on the screen (as shown in the image above).

7. Select Country

In this step, select the country where your business is primarily based.

8. Fill in Organization Details

Fill in your business details as they appear in your legal documents:

• In the name section, fill in the Exact Name mentioned in your legal document.
• In the address, write the Same Address as mentioned in your legal document. Adding a different one might cause problems with your approval from Facebook.
• Ensure the address matches your legal document exactly,  including street, city, state, and postal code.
  Any mismatch can cause verification rejection.
• In phone number, it’s not necessary to add your WhatsApp business platform number.
• You can add any other business number you wish to receive communication from on Facebook.
• Last, add the URL to your website. This website should contain the business’s legal name at the footer so that Facebook verifies that this business is linked with the legal name.

9. Choose your company or click “Organization not listed”

Meta may display a matched list of businesses based on public databases.

You’ll see two possibilities:

Option A: Your business appears

Select it and continue. This speeds up verification significantly.

Option B: Your business does NOT appear

Select “None of these match” and you’ll proceed to manual document upload.

10. Add supporting Documents for your Business

This is where you submit the required Facebook Business Manager verification documents, such as:

• Business registration certificate
• Tax certificate
• Utility bill / bank statement (for address)

Make sure:

• All documents are color, clear, and unexpired
• Business name + address matches your entry exactly
• File format is PDF, PNG, or JPG

Poor-quality uploads are one of the top reasons verification gets rejected.

11. Choose a Contact Method

You’ll choose email or phone to receive the verification code.

Meta will send a 6-digit code:

• Enter it in Business Manager
• Wait for the confirmation screen
• If the code doesn’t arrive, use the Resend Code option

Tip: Use a domain-based business email so Meta can trust the submission.

12. Submit the Application

Once all fields are correct:

Click Submit for Review

You will then see one of these statuses:

• In Review
• Pending Additional Information
• Approved
• Rejected

Review times range from a few minutes (automated) to 3–7 working days.
Some regions may take up to 10 working days.

13. What to Do After Approval (WhatsApp Platform Next Step)

Once your verification is approved, you can move forward with:

• Apply for the WhatsApp Business Platform.
• Connecting through a BSP (Business Solution Provider) such as Wetarseel.
• Integrating WhatsApp API into your system
• Requesting official WhatsApp business features.

This is the point where your business becomes eligible for:

• Message templates
• Customer communication flows
• WhatsApp automation
• Multi-agent systems

Some BSPs, like Wetarseel, offer fast onboarding and can help streamline the process.
However, final approval time depends entirely on Meta’s review.

Bonus: Using Wetarseel also gives you the following benefits with a 14-day free trial:

• Unlimited active users each month
• Full access to the Basic Plan
• Free WhatsApp business platform approval
• 1,000 conversations per month at no charge

Common Issues & Troubleshooting

Even after submitting everything correctly, many businesses face verification delays or rejection. Below are the most common problems and how to fix them. Here is a complete guide for troubleshooting unsuccessful Facebook Business Manager verification submission.

1. Mismatched Business Name or Address

Issue:
Your legal business name or address does not match exactly across documents, website, and the information entered.

Fix:

• Ensure the name is identical (“ABC Pvt Ltd” ≠ “ABC Pvt. Ltd.”)
• Match business address line-by-line
• Re-upload documents with the correct legal details

Tip: Meta is extremely strict about naming consistency.

2. Blurry, Dark, or Cropped Documents

Issue:
Meta rejects documents that are unclear or difficult to read.

Fix:

• Upload high-resolution PDF or color JPEG
• Ensure corners and seals are visible
• Avoid screenshots or scanned copies with shadows

3. Website Does Not Clearly Show Your Business Information

Meta checks your website for:

• Legal business name
• Contact information
• Active functional website
• Working email domain

Fix:
Meta requires your legal business name to appear somewhere on your website (About/Contact/Footer).
Listing your address is optional but can help verification.

4. Using a Free Email Domain (Gmail, Yahoo, Outlook)

Meta prefers business email addresses.

Fix:
Use a domain-based address like:

[email protected]

This improves trust and speeds up the Business Manager identity check Facebook review.

5. “Start Verification” Button Missing or Greyed Out

This is common.

Fix:
Try the following:

• Go to Facebook Business Settings Security Centre
• Ensure that your business email works, domain verification is optional.
• Activate 2-factor authentication
• Confirm you have Admin access
• Complete all basic business information

Then refresh the page and recheck.

Note: Meta only unlocks the “Start Verification” button when your business requests a feature that requires legal verification (e.g., WhatsApp Business Platform).
Until then, the button may stay hidden.

6. Public Records Search Cannot Locate Your Business

This happens if your business is newly registered or not listed in Meta’s databases.

Fix:
Choose “None of these match” → upload documents manually.

7. Verification Stuck for 10+ Days

If your Meta Business Manager verify business status hasn’t changed:

Fix:

• Re-upload documents with accurate details
• Contact Meta’s support team
• Restart the verification process if necessary

8. Your Business Is Registered Under Another Legal Entity

Some companies operate under a holding company.

Fix:
Upload documents of the legal owner, not the brand name.

Conclusion

With this guide, you now have all the information needed to complete your Facebook Business Manager Verification and gain access to WhatsApp business platform. If you need assistance along the way, Wetarseel offers excellent support and a free trial for WhatsApp business platform integration.

If you’re ready to get started, create your Wetarseel account using this quick guide. It’s an easy way to access the WhatsApp business platform and manage everything in one place.

For a full breakdown, from onboarding, automation, to template approvals, check out Wetarseel’s WhatsApp Business API: The Complete Guide.